Should you have live art at your next event?

August 2, 2022

Want to give your guests a fun little gift that compliments their personal style and makes them feel like a runway model? Having live art is a creative way to keep your guests entertained during your event, and the best part is that they can take theirs with them as a favor when the night ends!

Each sketch takes between 6-8 minutes per person and guests have fun chatting while watching each other’s drawings come to life. My sketches are done in inks and markers in full color. They can be branded with the event name and date, and are the perfect take home pieces!

Guests put so much thought into their outfits for events, so the offer to draw them in their look is usually met with excitement. I often hear things like “This is so cool! I’m going to frame this when I get home!”

Live sketching works well for private events like bridal showers and weddings, and retail events like collection launches alike! This season I’ve worked with a ton of different brands, clients, couples, and event planners. Check out some photos below!

Want to get a price quote for your event? Submit your event request here!

Here are photos from some of the beautiful weddings, store events, birthday parties, and bridal showers I’ve sketched at during the first half of 2022!

Joy & Alex’s Wedding - The Ryland Inn - Whitehouse Station, NJ

Laura Ann and John’s Wedding - June - Westport, Conneticut

Samantha’s Bridal Shower - June - Farmingdale, NY

Lance and Berniece’s Wedding - June - Art Factory - Patterson, NJ

Cassie and Dave’s Wedding - July - Sheraton - Eatontown, NJ

Sydney & Randy’s Wedding - The Foundry - Long Island City, Queens

Jessie’s Bridal Shower - June - Trattoria Diane - Long Island, NY

Alice + Olivia - Mother’s Day Event - Madison Ave, NYC

Group M,The Upfronts - May Event - Nobu - NYC

Mavi Jeans - June Event - Gallow Green - NYC

*Digital Ipad sketches were requested for this event

4th and 41st Birthday Party - May - Time Out Rooftop - Brooklyn, NY

Jenna’s Bridal Shower - May - Quaker Ridge Golf Club - Scarsdale, NY

Shenika and Matthew’s Wedding - July - 501 Union - Brooklyn, NY

Alice + Olivia - July Event - Madison Ave, NYC

Deanna Kei is a New York based live event illustrator who turns guests into fun fashion illustrations at special events. She’s available to book for both live and virtual events. *To commission illustrations for your brand contact deannakei@gmail.com

Live art at Boss Soho: Celebrating the Boss X Russell Athletic drop

October 12, 2021

The Boss Soho store celebrated the drop of it’s new Boss X Russell Athletic collaboration with live art on Friday, October 8th. Soho shoppers were invited to pose for a sketch and were drawn onto Boss x Russell Athletic branded papers, framed to look like baseball cards. Illustrator Deanna Kei was on site sketching Boss shoppers from 12-4pm.

An impressive Boss x Russell Athletic mannequin display styled in the new looks faced the main door, greeting customers as they entered the Soho location. Visitors were immediately drawn to the new line and took their time excitedly browsing the racks.

Below are some photos from the event!

The Boss Soho Store, Photo from the outside

Boss x Russell Athletic display at the front of the store

Boss visitors hold sketches of themselves

A family shopping in the store posed for their sketch

Deanna Kei is a New York based live event illustrator who turns guests into fun fashion illustrations, and works with brands to create unique and engaging content featuring their products. She’s available to book for both live and virtual events. *To commission illustrations for your brand contact deannakei@gmail.com

GUCCI Beauty takes the floor during the Nordstrom NY Anniversary sale

August 10, 2021

Gucci turned heads as they celebrated the launch of their brand new beauty counter in Nordstrom’s New York flagship store. The 3 day beauty activation took place on August 4th, 5th and 6th during the famed Nordstrom Anniversary sale.

All through the event every Gucci client who made a purchase had themself turned into a fun fashion illustration by Fashion Illustrator, Deanna Kei. With the gorgeous new beauty counter located in the center of the selling floor adjacent to the elevators, Gucci was perfectly positioned to draw a crowd. Many passing shoppers stopped to watch the illustrator and learn about the event. The artist was happy to explain the promotion and guide them to the Gucci counter on either side of her station, where they were met by the Gucci beauty specialists. Some new beauty clients were already fans of the brand. Others who stopped by to check out the event shared that they were shopping around for gifts when the sketches caught their eye. One woman who asked the illustrator “oh, does Gucci carry anything for men?” later left happily with a fragrance purchase and a sketch of herself. Another passing group who gathered around the illustration table expressed that they didn’t know Gucci had a beauty line and were excited to check out the counter. A family who came over to watch the artist also later left with a bag full of Gucci and their matching sketches.

By day 3 of the event, the entire Nordstrom store was buzzing about the brand. Employees from other floors had come by to shop Gucci and get sketched too after seeing others carrying their sketches through the store. One even brought their client from another brand to make a Gucci purchase. Nordstrom covered the event on the Nordstrom New York instagram page, and social media was buzzing all week as shoppers shared their Gucci sketches in insta stories.

The Gucci Illustration activation was such a creative way to get people excited and talking about the new counter, and to foster a feeling of connection between Gucci and its fans. Long time clients were able to experience the brand in a new way, and first time shoppers will undoubtedly fall in love with their new purchases and become lifelong Gucci clients!

Below are some photos from the 3 day event!

Deanna Kei is a New York based live event illustrator who turns guests into fun fashion illustrations, and also works with brands to create unique and engaging content featuring their products. She’s available to book for both live and virtual events. *To commission illustrations for your brand contact deannakei@gmail.com